Stop Motion Brand Spotlight: Starbucks

Stop Motion Brand Spotlight: Starbucks

The first brand spotlight is on Starbucks. With over 32 MILLION #Starbucks hashtags & 16.7 MILLION followers you would assume they have a pretty extensive library of creative collateral to choose from to regram and post. They also hit $22.39 BILLION in revenue in 2017. What I'm trying to say here is that a company with so much money & klout is obviously continuing to use stop motion videos in their campaigns for a reason... Marketers, take note! In fact, to prove the effectiveness of stop motion videos from the stats available to on their Instagram page, I went through the past 100 posts and shared my findings with you.

Instagram Story Stop Motion Gone?!

Instagram Story Stop Motion Gone?!

 Have you noticed for the past week that the Instagram stop motion feature in their stories is gone? I have no clue where it went and why it’s not there anymore, however, I do have a free solution for you! If you'd like to continue creating stop motion videos for Instagram stories, my free app, Life Lapse, is available on Android & iOS and can help you with just that! The simple interface is easy to use, just like Instagram stories stop motion…& BETTER!!

Today, Life Lapse Hit 100,000 Downloads!!!

Wow, wow, wow. A couple of days ago I was 12,000 downloads from reaching 100,000 downloads with Life Lapse. As I was drinking my coffee this morning checked in to see how far away I was from hitting that mark and just like that, Life Lapse is at 100,214 downloads!!!

Life Lapse has only been out for 10 months and I have had a blast working on it. I am so proud that we have reached this milestone. But you know what? 100k isn’t good enough for me. I want to get to 10 MILLION and I need YOURhelp to get me there.

When I started Life Lapse, I pictured people only using it for pregnancy time-lapses & travel videos. It’s grown into more of a stop-motion app and I’ve been working hard to improve the features in the app to make it better for this.

So why do I need your help? In order to take Life Lapse to the next level, I need to make some major improvements in the app and would like Life Lapsers to dictate what the changes will be.

I have a survey with just ONE *required* question that I’m asking & it would mean the world to me to get your feedback on this. That way, I know what I should be improving on to make Life Lapse better for you. Please don’t hold back here, folks. I want to hear the raw and honest truth!! As a thank you for taking time to help me out, you’ll be entered into a draw to win a phone case of your choosing from Casetify! ($75 USD in value or under & the winner will be notified August 7th). I threw in a couple of extra questions if you feel so obliged to be extra generous. 🙂

 

Ahhhh, thank you SO much!  I’m pumped to have you along on this journey with me and hope to make you excited to use Life Lapse more. 

Sarah Boland, Founder & CEO

How to Shoot a Flat Lay Video Using Stop Motion All From Your Phone (No Tripods or Computer needed)

With almost 5 Million #FlatLay hashtags on Instagram alone, it's no secret that this style of showcasing your product is here to stay. Instead of posting a *boring* static photo to your feed/stories, why not bring the products to life with video?! If you're an influencer, brands will love you for going the extra mile!!! In this blog post/ in the video above, I'm going to show you how to create a flat lay video using stop-motion...and guess what?! You don't need a tripod, DSLR camera or computer!!

WHAT YOU NEED:

  1. A Chair
  2. A Book
  3. Your Phone
  4. Objects for your Flat Lay
  5. My free stop-motion video app, Life Lapse: https://lifelapse.app.link/hTTmWLfHGO

  6. Optional: Bristol board for a colored background

Traditionally with stop motion, you place your camera on a tripod. I understand that everybody may not have access to a tripod and even if you do, it's difficult to get those overhead shots of your product without getting the tripod legs in the shot - unless you have an arm extension on your tripod. That's why I searched around my house for an easy DIY solution for not owning an overhead tripod. The chair & book worked perfectly!!! 

Once you download Life Lapse, create a new project. You can do this by click on the "+" icon on the top left-hand side of the screen. Before you place the phone down on the chair to shoot your flat lay, you need to do a couple of things: lock the exposure, white balance & camera orientation AND set up your timer. 

You want to get the exposure & white balance on lock-down because you don't want flickering lights/color throughout the video. Especially as you move products in & out of the shot, if the camera isn't locked, the auto settings will be constantly changing. You need to lock the camera orientation because when you put the phone flat down on the book, it may set your project upside down. If you want your video to be verticle, take 1 photo holding your phone upright so the camera icons are upright too.

I always tend to use bright colorful bristol boards for my backgrounds which is why when I'm getting that first shot I lock down white balance, exposure & orientation, I point the camera somewhere near the flat lay that has natural colors & similar lighting. The reason I say neutral is because if you point to let's say a blue painting on your wall, it will offshoot the white balance and your video will have a very yellow look to it. That being said, don't just point it to a white ball, cause then it will be underexposed. This may sound overwhelming, but I promise it's easy and you'll get the hang of it once you start shooting! PS. You can lock the White Balance (AWB) & Exposure (EXP) from the top tool bar in the camera of Life Lapse. You will need to swipe right on the tool bar to see Expsoure lock. You'll know it's locked when the icon is locked....*duh*. lol.

Once that's done, set up your timer. I recommend doing this because it will allow you to focus on moving your objects without having to go back to the camera each time to take the picture. Also, since we don't have the phone on a tripod, it would be easy for your to accidentally move the phone. We don't' want that. You want the phone to be static in the same spot for the whole duration of your making the video. Otherwise, your video will look sloppy! You can activate the timer in the camera mode.  Make sure both timer in the top tool bar are activated. If you have just the timer on the far left activated, it means it will only take ONE photo 10 seconds from now. If you have both, it will take a photo EVERY 10 seconds. This is what you want! You can also customize how far apart you want the photo to take - all the way up to 60 seconds apart.

Now that you have all 'yo shiz on lock down, it's time to bring that flay lay to life with video! Place  the phone ontop of the book and take your first shot. Once you have the shot, you move your objects A LITTLE BIT in the direction of your choice. If you move your objects too far it will very jolty. That's why you do it little by little, so it looks like it actually moving on it's own. Okay, so once you moved the objects a little bit, wait for Life Lapse to take the next shot - keep an eye on your phone so you know it took....you'll see the shutter go. 

How many shots you need is 100% dependant what you want the movement to be. I've done videos with only 9 photos and I've done videos with 40+ photos. Once you're done the video exit the camera. You're going to want to look through the thumbnails and delete shots that your hand may have made it into. You also want to delete that first shot that we took to lock down the exposure, white balance & camera orientation. When you play the video, it's going to look slow AF,  so click on the "speed" icon at the bottom of the player and move it more to the right. You can also add music, filters, add a boomerang effect & change the ratio. Slide to the far right of the bottom tool bar to save. :) 

 

TIPS

  1. If you are using bristol board, I'd recommend taping it to the ground
  2. If you're shooting right beside a window, look outside to see the lighting conditions. If it's overcast or sunny, you're good. If it's sun & cloud - you may want to consider going to a controlled environment to shoot (with a lap), otherwise the lighting may flicker throughout your video. 
  3. Change your phone's auto-lock time (can be accessed from Settings> Display & Brightness) so that you can see your screen while you're making the flay lay video. I set mine to "never" while I'm shooting 
  4. Think about the motion and how it will look if it's looped on Instagram. If it's short you want it to loop nicely! For example, if you start with a blank slate then you have your product come in - if you don't boomerang it - it will look very jolty when it loops on instagram because the product will come in, then all of a sudden it will start from the beginning and go to the blank slate. 

FLAT LAY MOTION IDEAS

  1. Have the items come into frame, then go out
  2. Add motion to only one item so it stand-out. Up & down, back & forth, in & out, etc. This is perfect for influencers that are doing product based sponored posts
  3. Show the process of something - i.e. A lipstick container opening and the lipstick coming out. Apply boomerang effect so revereses after and you have a fluid video. 

If you have any questions or comments or would like to see a different type of tutorial, please comment below!! Also be sure to follow Life Lapse on Instagram to stay inspired with different Flay Lay videos! :) https://www.instagram.com/lifelapse_app

 

How to Shoot a Stop Motion Flay lay -DSC09994.jpg

What’s the Difference Behind VR and AR: Having Good Sense of Realities

 

Photo: Shutterstock.com

Looking around today we see our real world heavily mixed with the virtuality: and not only in terms of entertainment. The virtual objects and environments have grown an essential part of our everyday life and business processes turning as real as the sunlight behind your window.

The cutting-edge technologies are capable of improving the most various areas and industries and this would be unreasonable to ignore the promising possibilities.

 

According to Statista forecast, the augmented and virtual reality market size is expected to reach 27 billion U.S. dollars in 2018 (compare with 14.1 billion in 2017) and 209.2 billion U.S. dollars in 2022.

 

Starting from gaming and filming, application of VR and AR has been extending to other to fields as education, medicine, manufacture, social media, tourism, marketing, etc. The results already achieved really impress.

 

Curious to learn, but not sure to be quite good at the distinction between VR and AR terms?  

 

We are pleased to guide you step-by-step through the complete range from the natural world to the virtual environment, or through the virtuality continuum.

 

 

Real Life As It Is

 

 

 

 

The first point is a real natural world - that is the one we love and live in. The world of our everyday smiles and concerns, global events, and friendly get-togethers. Things and the environment we can touch, smell, feel and interact with without using any equipment required.

 

The moments we experience in the real life are not repeatable or reproducible. This is the key feature that makes our reality quite special. We are here and now.  Whether these emotions are touching, funny or absolutely crazy, we shall appreciate them. With this in mind we cannot but mention Lifelapse app that helps us to catch the best moments (or to set them in motion).

 

 

 

 

 

 

Immersive Experience with Virtual Reality

 

 

 

The next destination point is the Virtual Reality (VR). Things are completely unreal there: predesigned, preprogrammed and predictable (as soon as you are aware of the general idea). The VR world never meets the real one. That is you who are invited to interact with the virtual environment. It brings you outside of your time and state of life.

 

To interact with the virtual environment the user needs special equipment: headsets or goggles connected to PC/mobile device running VR apps and controllers. Taking into account that the VR user does not see real objects, in some cases, space around needs to be adequately equipped to assure the safety.

 

Creating VR apps require special skills and experience. Along with knowledge of 3D tools and SDKs, the developers need to follow the specific UI/UX principles. VR shall have not only a convincing look but sound and movement as well. Every detail needs to be thoroughly elaborated by designers and developers to make the app absolutely friendly for users.

 

To confirm that VR can successfully be used for other than mere entertainment purposes let’s check, for example, the area most critical for the human life  - medicine.

 

VR serves as an engaging and motivation solution to limitations during physical and neuro-rehabilitation. VR experience helps to reduce stress and pain immersing the patients into the world where their mind is taken off of the sufferings. In general, VR is especially helpful to smooth over hospitalization period, especially for children.

 

 

 

 

Happy Place offers a virtual space for the user to escape from reality into the exciting camping environment. Happy Place was developed based on research of VR as a tool for pain mitigation.

 

 

Mixed Reality Upon Closer View

 

 

 

From two extremes we switch to the in-between area.

This is referred to as the mixed reality and covers the augmented reality and the augmented virtuality. Whatever complicated it may sound, the difference is evident from the above figure.

Augmented Reality

 

The augmented reality lies closer to the real environment meaning it is still the physical world but enhanced with virtual objects.

 

As for hardware, required are processor, display, sensors and input devices. Due to accelerometers, gyroscopes, GPS, magnetic sensors, and cameras available the modern smartphones and tablet computers may be used as AR platforms.

 

With the sets of software development tools from two major market players: ARKit (Apple) and ARCore (Google) the developers have got the room for implementing the smartest ideas into reality with relatively low time and efforts expenditures.

Augmented Virtuality

 

Can you guess?  The position is closer to VR, but still in the MR area: the virtual world with the integrated real objects. Bingo!

AV requires powerful hardware and software as the input from various sensors has to be processed and channeled to virtuality where the physical object interacts with the virtual environment in real-time.

 

The mixed reality possibilities among others are widely used in marketing and social media as means to attract consumers and keep them engaged.

 

 

 

 

 

Engine Creative in partnership with Aurasma and Top Gear created the first fully augmented magazine in the world.

“We have had tens of thousands of video views. Research has shown us that 50% of our readership has access to smartphones and one in four of those [27%] engaged with the video content, and that was just from the first two editions.” Publisher, Top Gear Magazine.

 

 

Bottom Line

 

 

 

 

VR and AR application open numerous possibilities, and lots of companies have already started their journey into the augmented and virtual world. The most we can do is to progress along with the global changes. Implementing VR or AR experience and objects into your products will require definite time and efforts, but any challenge exists to be overcome, doesn’t it?

 

Need an experienced developers team to create a VR/AR app? Contact Umbrella IT team right now!

 

 

 

 

 

 

New Feature for iOS: Stop Motion Boomerang Effect

Life Lapse has an exciting feature that just went live today for iOS: The boomerang effect! By enabling this feature which is accessed through the player, Life Lapse will play your video in real time then play it in reverse. Click "Play" in the video below to see the feature in action!

 To save your video, scroll to the very right at the bottom of the player. Stay tuned for Android users on this feature! Have a feature you'd love to see in Life Lapse? Comment below or feel free to email me at hello@lifelapseapp.com :) 

🎉 Life Lapse is now Available on Android!! 🎉

There's been a lot of people patiently waiting for this day to come (myself included) and I'm SOOO excited to finally share that Life Lapse is now live in the Google Play store!! This wouldn't be possible without the incredible team at Umbrella Web, who have been my Life Lapse developers since day one, so thank you to the entire Umbrella Web team! 

I would really appreciate if you could send any feedback directly to me that you may have at hello@lifelapseapp.com. If you're feeling extra generous and want to help an entrepreneur out, I would really love for you to rate the app in the play store as this really helps with getting Life Lapse in front of more eyes!  

Cheers & can't wait to see what you create using #LifeLapse!!! 

 

How to Create A 3D Photo Using Our Free app

How to Create A 3D Photo Using Our Free app

Okay, 3D photos are a thing now. Well technically  they've been around a while but I see this trend blowing up on Instagram, especially since Will Smith just posted a few. Unlike a DSLR camera, Life Lapse has image guidelines that allow you to create 3D looking photos/videos. This is great if you want get your subject a variety of angles and would be hard to achieve with a DSLR. To get this look, watch the tutorial video above. As your subject stands still, the photographer moves around the subject getting them at different angles to give a cool 3D effect using stop motion.  Once you take all the clips, Life Lapse stitches it together for you and you can add music, filters, adjust the speed and crop the video (insta story friendly). 

Beauty Vlogger Spotlight: @SAMYARAHMANI

Samya is a digital content creator based out of Vancouver, BC. Her goal is to inspire, educate and spread positive vibes with her beauty & fashion content. After Life Lapse did a collaboration shoot with @SAMYARAHMANI & @FlauntFashionLibrary, I noticed she continued to use Life Lapse to create cool stop-motion beauty videos for her Instagram account. What really caught my attention was how much engagement she was getting on her videos! We're excited to launch our first of many profils of Life Lapse users on the blog. Want to be featured? Shoot me an email at hello@lifelapseapp.com - Sarah Boland, Founder & CEO

Name & what do you do?

Samya Rahmani, I’m a digital content creator who loves to entertain, educate and spread positive vibes with my beauty and fashion content.

What inspired you to do start a beauty channel? 

I was tired of just consuming content online and had an itch to create. I chose to create content around beauty because inspiring others to take care of themselves and feel confident has always been one of my passions. So I decided it would be a great creative outlet that would also aim to help others. 

Why is creating visually compelling content important to you? 

I’ve always loved photography, even before starting my beauty blog you'd catch me experimenting and getting creative with my photos and videos. I just love how photography allows you to capture moments and challenges you to do it in a beautiful way. Also, I think if you're creating content for an audience, it's important to get them to relate to the message/idea you're trying to get across, and making your content visually compelling is a great way to do that.

Why Did you Download Life Lapse?

I was really drawn to the idea of storytelling through video and saw it as an invitation to get creative in a new way that I haven't done before. I also liked that I can make visually stunning videos without any high production tools/equipment since I'm using photos to create them. 

What do you use it for?

I mainly use it to create fun stop motion videos for Instagram. I've used to create beauty tutorials as well as modeling clothes or just goofing around  
 

What do you love most about Life Lapse? 

First and foremost I love how well-made the app is, I just get so frustrated when a promising app is too slow or has too many bugs or annoying ads. But mostly, I love how creative I can get with my videos using the overlay grid to stabilize the background and how it has everything I need to create stop motion videos within the app

Stop Motion Engagement.jpg


How did uploading a Life Lapse Video impact your engagement?

This part was definitely interesting, I noticed that my stop motion videos made with Life Lapse were getting views that were double my follower count, and compared to my regular videos, the view count's quadruple! I guess stop motion videos are a lot more fun to watch and rewatch
 


Would you recommend other people to use Life Lapse & why?

Definitely! It's a platform for content creators to get creative with their content and experiment with videos, without actually having to learn new skills or get special equipment. I think the possibilities are endless when it comes to getting creative with stop motion, so I say download Life Lapse and start having fun with it!


Where can people follow you? 

You can find my content or connect with me on:
Blog: samyarahmani.com
Instagram: @samyarahmani
YouTube: /samyarahmani

Life Lapse is Filming on Dragons Den Tomorrow

Hey Life Lapsers,

I wanted to take a moment and share an exciting milestone that Life Lapse has reached. If you follow along on social media, you probably already heard the news. In case you missed it,  Life Lapse is going on Dragons Den (the Canadian equivalent to Shark Tank)! The photo attached from my recent travels sums up how I'm feeling. 

This is truly a full circle moment for me. I started my filmmaking career in the CBC building just over 10 years ago now, it’s where the Toronto School had their studios & classrooms. Tomorrow I’ll be revisiting the CBC and this time and this time, not as a student *dramatic, much? haha*.  I’ll be showcasing Life Lapse and asking the Dragons for an investment to take Life Lapse to the next level. There is no guaranteed my episode will air, however, I promise as soon I know if it’ll be on TV or not, you’ll know too. :)

Besides being nervous and feeling extremely vulnerable to have all my information about my business out in the open, I am excited more than anything. Doing my first official pitch with potential investors on camera should be a tad of an adrenaline rush. At least it’s not live TV,  LOL. A quote I like to live by is “Life begins at the end of your comfort zone” by Neale Donald Walsch. Starting this business has forced me to pushed myself out of my comfort zone more in the past year than I have my entire life and the rewards from doing so have been priceless. 

So what does this mean for the Life Lapse community exactly?! Well, hopefully an investment from Dragons so the team can build out features you’ve all been requesting. It will also allow me pursue a new direction that I want to take with the company, which you will learn about soon. Worst case scenario, if I don’t get a deal, it will be an awesome experience and great exposure for Life Lapse.  

I won’t be able to say much after I film. However, I’ll be posting behind the scenes clips on instagram stories tomorrow & you can follow along at @LifeLapse_App.

Wish me Luck & thanks for your continued support!

Sarah Boland

Founder & CEO

 

Ideas for Stop Motion

Ideas for Stop Motion

So you saw some of our videos, downloaded Life Lapse and now you're thinking, now what? How can I integrate videos like this into my social media and how do I come up with my own stop motion ideas? I got you covered boo! Coming up with cutting-edge ideas to stand out from the crowd is HARD, which is why I've broken this article into different categories to inspire you. In terms of HOW to shoot them, I would recommend checking out this article that has 7 tips for creating stop-motion videos. :) 

Join the Challenge

INTRODUCING: Challenges!!!! ⚡️ Life Lapse is hosting a challenge that will take place until April 15th. The theme? BEVERAGES (of any kind... 😉🍾)!!! The winner will receive a beverage related prize, which will be customized for the winner.

HOW TO ENTER: 
1. Make a Life Lapse video that is beverage related. 
2. Upload to Instagram and use hashtag #LifeLapse 
3. Each video = 1 entry
4. Unlimited entries available.

5. Must be posted between now & April 15th. 

This will not be a draw. I will be judging based on creativity. 🎨 Winner announced April 16th. 

CHALLENGE BEGINS NOW, Are you in!? See videos below for inspiration. 

What Inspired Me to Create Life Lapse & How I Brought My Vision to Life

This time last year, I was working full-time for another company. Today I can proudly say that I'm a first-time, full-time tech entrepreneur with an app that people are downloading & creating with. How did I get from A to B? Well, last week I hopped on Facebook & Instagram live to share what inspired the creation of Life Lapse and how I brought my vision of building an app to life. For those of you that have always had an app idea of your own, you're not gonna want to miss this! 

Watch the video to learn about how my past shaped the inspiration for Life Lapse, how I was able to get an app built with no previous experience in tech/development and where things are at now with my business. 

How To Easily Create Stop Motion Videos with Life Lapse

We've all seen cute stop motion videos on the 'gram but who actually ever thinks about making their own? Well, you should! Stop-motion videos are eye-catching and with Life Lapse, they're hella easy to make! No need to be overwhelmed with using fancy DSLR camera or spending hours trying to figure out how to use expensive editing software. 

Step 1: Firstly, I recommend drawing out what you want the animation to look like, especially if there's going to be multiple sequences and high tech things happening like a grapefruit la Croix spinning to a lime la Croix, lol. This helps you stay on track & organized as you are creating. 

Step 2: Create a new project in Life Lapse. click the "+" on the top left hand side of the screen. 

Step 3: When the camera first opens up, you'll see an option for "Video Project" or "Photo Project" at the bottom. Make  sure you have "Photos Project" switched on. If you have 1 second video clips, it won't make for a very entertaining stop motion - Though I'm totally open to somebody proving me wrong on this. 

Step 4: Turn the grid on, which is on the top right hand side of the camera. This will help you make sure you objects are centred. On that note, figure out where you're doing to be posting this video. Is it for an Instagram story advertisement? Or is it for a Facebook post that you wa be square? Keep this in mind when you're shooting that it will get cropped after - if you decide to crop to square that is. 

Step 5: Position your camera and do not move it. It can be mounted onto a tripod or you can lean it against something. For the purposes of the video above, you'll need a tripod since you're shooting directly above the object. Amazon sells the tripod to phone mount for a couple of bucks. 

Step 6: Make sure your lighting is good. It's best if you have controlled lighting. What's controlled lighting? A lamp. What's no controlled? The sun. No, you are not mother nature, so unless you want a bunch of different exposures and flickering throughout your video, I'd highly recommend moving away from windows & the sun. 

Step 7: Time to bring the objects to Life! Position your objects & take the first photo. 

Step 8: Turn off leave on the ghosted image. Depending on what kind of stop motion you're creating you may or may not need the ghosted guideline on. For the stop motion above, I used it in the scene where I swapped out the grapefruit La Croix with the lime La Croix. It helped me make sure I put the lime one exactly where the grapefruit one was. 

Step 9: After you've taken your first photo, move your objects, take another photo, rinse & repeat. 

Step 10: Play your video and watch it come to life! From here, you can customize the size, add music, filters & change the speed. You'll notice when you play it first it the motion is very delayed, that's because the auto setting for picture projects is super slow. Click on the fast forward icon and move the slider to about 3/4 of the to the right or experiment with the speed that suits your project best. 

Step 11: Save your video by click the arrow on the very far right. 

I'd love to see your Life Lapse videos, tag with #LifeLapse so myself and the Life Lapse community can draw inspiration from you & give you some love on social media! 

- Sarah 

PS - In cased you missed it, I did an article on the difference between Instagram Story stop motion videos and Life Lapse Stop Motion videos which you can watch here:

Version 0.11.0 Update: Import Photos, Tutorials, FAQ & Email

Our newest update (version 0.11.0) which went live last week had some pretty exciting updates. Here's what's new:  

Import Photos Feature: This has been the most requested feature to get added to Life Lapse. We did a soft launch of this feature at the beginning of January but there were some glitches with the alignment of the video projects. 

Tutorials: Did you notice the "?" icon integrated into the projects home screen & and the individual projects screen? This will take you to our FAQ page which also has video tutorials built in. If you have a question or video tutorial you'd like to see in this section, please comment below or shoot me an email at hello@lifelapseapp.com 

Everything is FREE: Yes, you heard me! I've completely shut off the store, so you can create unlimited projects, that are watermark free with full access to the music library at no extra cost to you! It won't stay like this for long, so take advantage of it while it's here. ;) 

Email Integration: I promise I won't spam your inbox with Life Lapse emails! In order to stay engaged with my users, I'll be in touch about once a week to share updates on contests, giveaways, tutorials and what's happening behind the scenes at Life Lapse. Trust me, you'll want to stay tuned to these emails ;) 

Behind the Scenes at Life Lapse- Dragons Den, Customer Discovery & More!

Hey folks! It's been a while since my last blog post and that's because I've been working hard on a some exciting things behind the scenes for Life Lapse! The past couple of months I've really been focussed on bringing the Life Lapse engagement rates up along with constantly talking to users to see what they like/dislike about the the app. Talking with my users really helps shape what features get added to the app, so I can make it the best it can be.

I turned off the store so I could really observe how people are using Life Lapse without any limitations to purchase upgrades. I saw an outstanding 853% increase with users that have over 2 projects after I turned the store off. This data is super fascinating to me and will influence my business model for the app in the coming months. 

A goal I had for myself this year was to audition to Dragons Den. I have been trolling their website since I launched last year so I could get Life Lapse in front of the dragons! For my friends outside of Canada, Dragons Den is the Canadian version of Shark Tank. I practiced my pitch out loud to myself non-stop Thursday & Friday, so when it came time to pitch on Saturday, I felt pretty confident & comfortable. The 4 producers from the show were there. They were split into 2 teams of 2. Overall it went really well! I will find out in a couple of weeks if Life Lapse will make the cut. 

I have exciting new features in the works including exposure, white balance & focus lock within the camera (great for stop motion), more grid options, looping, higher resolution output for photo projects & more! There is also talks of finally starting development on Android...Yay! 

 

Check out this Life Lapse I made from Dragons Den audition and the video below that is from a CBC Vancouver Facebook lifestream - if you skip to 16:25, you'll see me chatting about Life Lapse. :)